CPYOGA LISBOA — Instagram Visual Direction
To elevate the digital presence of CPYOGA, a well-established yoga studio, I created a cohesive visual direction that reflects the studio’s energy and enhances content clarity.
Created in
2025
social media design
Client
CP Yoga Lisboa — Yoga Studio in Lisbon
Challenges
The previous look felt fragmented and less intentional.
The goals were to establish a harmonious and consistent aesthetic, aligning the visual language and highlight core content: philosophy, wellness, classes, and nutrition.
Solution
The new design introduces a soft, earthy palette, clean typography and purposeful visuals.
The outcome is a serene and modern feed that better communicates CPYOGA’s values while inviting deeper engagement, with more clarity and harmony.
